Dunkin’ Donuts sweetened their advertising impressions in November 2009 enough to crumble three of the largest entertainment studios in Hollywood. What is an image impression you ask? Any picture on a website or blog can be tracked for the number of times it is viewed. According to the latest report from Nielsen Online – via MarketingCharts.com – Sony Pictures had over double the image impressions over the nearest competition, Walt Disney Pictures.
Although Marketing Charts.com doesn’t offer any specific evidence, it appears that Michael Jackson’s This Is It could be the primary reason for Sony’s domination. What’s harder to explain is how chocolate glazed donuts out-fox Fantastic Mr. Fox, how rainbow sprinkles rained over Rhianna and how Warner Bros., the largest DVD distribution studio, was just plain slam dunked. It looks like increasing online viewer interaction means aiming straight for the stomach.
Thursday, January 21, 2010
Donuts Dunk Warner, Fox and Universal?
Posted by Cheryl Savala at 10:03 PM 0 comments
Wednesday, August 19, 2009
Imagine...

What does this word mean to you? As women who have experienced the anguish of seeing our loved ones diagnosed with Breast Cancer, this word has held new meaning for us. Everyday our families imagined what life would be like without Breast Cancer. At times, the emotional and physical effects were too much to bear. So, six months ago, in honor of our family members and all of the women stricken by this horrible disease, we formed a team of women from Menagerie Creative to walk in the Avon Walk for Breast Cancer. It seemed only fitting that we call ourselves "Team Imagine..."
For two days, September 12th and 13th, we will join thousands of other men and women to dare to imagine a world without breast cancer. Together, we will walk 39 miles as one through the streets of Long Beach spreading awareness of this horrible disease. As part of this commitment, each team member has agreed to raise at least $1,800.00 a piece and an overall team goal of $10,000.00.
With less than a month left, Team Imagine continues on the fundraising trail with yet another break through in reaching our goal. Last Thursday night, we held a fundraiser at T.G.I. Friday's in Yorba Linda, where they generously agreed to donate 20% of every food item purchased between the hours of 5:00-9:00 P.M.. With an attendance of close to 60 people, we raised over $150.00. That coupled with private donations from the evening, we brought home over $300.00. Not too bad for a few hours of food, fun and entertainment. This leaves us with only $500.00 to go as a team to reach $5000.00, at which time, Menagerie Creative has agreed to match our funds 100% to reach our final goal of $10,000.00.
In addition to our continued success in fundraising, we each have spent many days training to prepare ourselves physically for the trek ahead. Between getting up early to walk to work, and individual walks on the weekends, our Team has fully commited to go the distance. Of course, it will be very tiring, but in the end so rewarding both for ourselves, the survivors and the men and women still enduring this terrible disease.
Furthermore, in celebrating this wonderful event, we have a limited quantity T-Shirts designed in support of Team Imagine... and the Avon Breast Cancer Walk. For $15.00 plus shipping and handling, you can own a Team Imagine... T-Shirt with all proceeds will go toward the Avon Walk for Breast Cancer. And if with each generous donation of $100 or more, we will send a complimentary t-shirt as our way of saying thank you. If you would like to purchase a t-shirt, please email engage@menageriecreative.com and we will gladly follow up with you.
Team Imagine is so thankful and proud to be a part of this truly worthy event, and would like to thank everyone on behalf of ourselves and the Avon Foundation for all of the support you have shown us for the past six months. You have truly made a difference!
If you would like to make an individual donation to the cause, please visit our team’s page below.
http://info.avonfoundation.org/site/TR/Walk/LosAngeles?team_id=68442&pg=team&fr_id=1830&et=QRVkpokAIoXJoRzdlTxKYw..&s_tafId=451213
By Michelle Manley
Posted by Cheryl Savala at 7:02 PM 0 comments