Thursday, April 3, 2008

Where is the Value?


The true value of entertainment is in the experience...
not the package.

Our challenge as designers is to make the package an experience.

1 comments:

Nov_Nov said...

Value is in the eye of the beholder. Experience design is something that has been around for a long time, yet people seemed to dismiss it most of the time. They see, but they don't notice. The Designer's job is to make them not just see, but notice.